Campaign Management: Design and execute multi-channel digital campaigns (Google Ads, Facebook/Instagram Ads) specifically for lead generation and listing promotion.
Social Media Management: Create engaging content and manage social media channels to increase followers and engagement rates.
SEO/SEM Optimization: Optimize property listings and website content to increase search engine rankings.
Content Creation: Produce compelling content, including short-form video tours, blog posts, and listing descriptions.
Data Analysis: Use analytics tools (Google Analytics, CRM) to monitor performance (CTR, CPL, ROI) and refine strategies.
Lead Management: Collaborate with sales teams to nurture leads generated from digital campaigns.
Requirements
Requirements:
3+ years in digital marketing, specifically within the real estate industry.
Proficiency in Meta Ads Manager, Google Ads, and SEO best practices.
Familiarity with CRM systems and design tools (Canva or Adobe Creative Suite).
Strong written and verbal skills for ad copy and content creation.
Ability to analyze data and allocate marketing budgets for maximum ROI.
