Brand Manager.

Job Information

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    Category Manager Jobs
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    Posted On Jul 17 ,2020
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    Qualifications Bachelor's Degree
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    Employer Name Human Capital Synergies Africa Limited
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    Contact Email [email protected]

Job Description

  • Efficiently, effectively and profitably manages the resources.
  • Take full responsibility for managing the financial performance of the brand to deliver on agreed budgets and manufacturer partner targets.
  • Develop an integrated marketing strategy to effectively achieve brand promotion objectives and increase market share for Sales, Service and Parts departments in line with their respective business strategies.
  • Ensure appropriate research has been carried out and competitor marketing intelligence information is timely sourced to support development of a dynamic and responsive marketing strategy.
  • Negotiates with the principal business partners about growing business.
  • Instill a dealership culture that capitalizes on an integrated business approach across Sales, Marketing and after sales.
  • Directs the brand’s Business Development Programs.
  • Ensure that the Brand’s is properly manned about employees as well as monitor and assess their performance on a regular basis.
  • Coordinate and manage showroom activities to deliver the highest levels of service and even standards.
  • Develop expert knowledge of the customer base to identify and can segment it for marketing events and special projects.
  • Responsible for deploring all sales tools in full working condition including computer terminals, CRM access, proper email address setup, product brochures and any further materials available.
  • Negotiate all business contracts for the brand in consultation with the line Manager.
  • Translate brand strategies into brand plans, brand positioning and go-to-market strategies.
  • Lead creative development and create motivating stimulus to get targeted population to “take action”