Job Information
Job Description
A DigitalMarketing Specialist, or Digital Marketer, is responsible for helping maintaina brand by working on marketing campaigns. Their duties include performingmarket research, strategizing with other marketing professionals and creatingcontent to aid in the success of marketing campaigns.
DigitalMarketer Duties and Responsibilities
Dutieswill often include the following:
· · · Measure and report performance of alldigital marketing campaigns, and assess against goals (ROI and KPIs)
- Research advertising trends
- Research competitors’ pricing and products
- Decide on appropriate placement of ads
- Determine what content will reach customers
- Develop projects to create content
- Collaborate with agencies and other vendor partners
- Brainstorm new and creative growth strategies
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