Product Manager – Centralized & Point of Care Solutions

Job Information

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    Category Sales & Marketing Jobs
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    Posted On Jan 29 ,2021
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    Qualifications Bachelor's Degree
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    Employer Name Roche Kenya
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    Contact Email [email protected]

Job Description

  • Collaborate and co-develop the local marketing strategy and execution plans for the assigned products as well as co-develop market research/analysis in accordance with the processes prescribed by the Marketing Lead, so as to influence marketing, sales and pricing strategies in the relevant Sub-Saharan markets (including South Africa). Generate and implement, in collaboration with relevant internal stakeholders, new product launches and marketing strategies and concepts aimed at supporting and growing specific product sales.
  • Develop, together with the Marketing Lead for the assigned portfolio, marketing, product promotion and brand awareness plans and supporting activities or interventions for each product within the specified portfolio in order to achieve the targeted product positioning, product life cycle, optimal pricing, promotional and profitability strategies in line with set targets.