Job Description
- Ensure a high level of hygiene and cleansing of customer data for accuracy – company and contact records.
Undergo training and become the champion of the CRM marketing module.
- Building customer profile data by leveraging events and marketing campaigns or via access through the business systems.
- Social media management of contacts and connections within CRM.
- Overall management, delivery and reporting of digital campaigns and events within CRM (working with other stakeholders for content).
- Calendar management of CRM activities, including marketing-related activities and other.
- Idea generation for proposed activities necessary for customer engagement.
- Event and campaign reporting (ROI), handling B2B consultations and scaling business relationships.
- Drive the sales & marketing budget planning and execution.
- Preparing and executing emails in the CRM, creating and monitoring landing pages, links, campaigns, and events (including marketing collateral, invitations, working with the sales organisation to identify attendees, supplier payments).
- Work strategically with stakeholders to maximise event effectiveness (including seating placements, tailoring to interests).
- Lead the recruiting, training & coaching progress for aggressive team expansion target.
- Associated administration for funding approvals, including proof of advertisement material and invoice management.
- Representing the company to attend marketing and social functions and exhibitions as needed.
Who we are looking for?
- At least 8 years’ experience in a marketing role with prior experience in a corporate environment highly regarded.
- Relevant Bachelor level marketing qualification
- Appropriate relevant or professional experience and training in media/communications/engagement.
- Demonstrated experience in developing and implementing media and communications strategies that deliver quality outcomes to tight deadlines.
- Strong organisational skills and attention to detail to manage complex programs and projects.
- Well-developed interpersonal and written and verbal communication skills with a customer service focus.
- Ability to liaise with a diversity of stakeholders at all organisational levels.
- Must have good tech skills!
You are a creative thinker who loves to collaborate and bring ideas to the table
- Self-motivated & results oriented.
Skill Required (Training Can Be Provided)
- Contribute to executing marketing strategies and activities
- Copywriting
- Administrative duties related to marketing activities
- Website maintenance
- Use of WordPress & Canva